3 free infographics tools

3 free tools for infographics
“painter” flickr photo shared by Crystl under a Creative Commons ( BY ) license

Visme: Suitable for creating engaging content with numerous templates, shapes and icons. You can use and publish your own text by replacing the given. Moreover, the tool menu offers many possibilities to create an amazing visual presentation that may beat PowerPoint. They offer a free plan to start. You can read a full review of VIsme here.

Canva: If you need templates for social media, blogs, posters, business cards or invitations this is the right tool for you. You only need to import your own images and it is free except some Pro quality design assets.

Piktochart: You do not have to be a graphic designer experience to use this application. There are only three steps to follow: choosing a template, visualizing your data and publishing and sharing it. It is web based which means it can be seen online. Piktochart  is suited for creating reports, banners and presentation, therefore you can use it for your classroom, office or website. Also has a free plan.

And if you don’t want to invest time in infographics, you can take a look to…

Tagxedo: The application turns words into impressive word clouds with highlighting either the important words or the most frequently used. You can make shapes out of the clouds. Useful tip-you can turn your logo into a tagxedo.

Implementing information graphics in your writing

Information graphics are streaming all over the virtual world. They represent information in a graphic format which makes easy to understand the message at first sight. Infographics are used in fast communication to show a large amount of data, various patterns and presentations, as well as changes over periods of time.

Advantages of using infographics

  • Infographics are eye-catching. In some cases people get bored with reading long information and they would preferably use a shortcut to reach certain data. Adding colours and movement to the context increases the possibility of disseminating the information. However remember that when the thing to be bought is important, long texts are recommended.
  • Just like scan reading, infographics enable people to grasp the gist of the topic in a short time. This is beneficial since we tend to have less attention the longer the reading is.
  • Images can be remembered easier than words. A single graphic may present a whole sheet of words. This is why infographics is referred to as data visualization
  • Infographics can be easily shared. For example, using the embedded code on a website or a social media platform with infographics allows linking back to your own website.
  • An infographic with persistent colours, shapes and logos or web addresses gives importance of branding.
  • Infographics are easily made and tracked. People are attracted by visually well designed medium and by liking or clicking on them visitors multiple connections are created.

When you start your infographic you should consider some practical tips to avoid making mistakes. Effective colours with less contrasting combinations may be a good strategy. Focus on your idea, if you cannot come up with the right one, turn to a reflective image. Create a good design and include a clear and compelling piece of writing. Finally, you must not forget your audience, you need to know your objectives, so you should be aware who you are talking to while inventing your exclusive piece of visual message.

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