Someone once said that the client is always right. But until getting to say that your client is always right, you have to first get to know some information about who you are working for.
Why is this important?
The client is ultimately the one who decides whether he or she wants to work with you or not. Knowing who your client is gives you the upper hand. You can learn to adapt to their needs and what things to say or not to him or her.
Adapt your offer
Adapting your offer to the needs of your client is key. For example, if you are a Spanish content writer and your client is from Latin America, then you should adapt your vocabulary to that of the region, as it can be a bit different from the one in Spain.
Spelling and vocabulary are not the only things that you should take into account. For example, when applying to a job which requires technical writing skills, send them a sample of similar work, as opposed to your poems from 5th grade that you are so proud of.
Communication is key
If you are not sure what to do regarding an aspect, you should always double check with the client, as it is better to be safe than sorry. For example, if you are writing a SEO article, you should ask beforehand if the client wants the keywords to be highlighted, in bold. An other example would be whether the post should include images. All these aspects are key, because knowing them beforehand could save you a lot of work and time.
Feedback
The job ends, but your relationship with your client does not always stop here. It is important at the end of every task to ask for feedback. By knowing what you did wrong, you can improve your skills and not repeat the same mistake again. Also, you can use this opportunity to modify the things that your client is not happy with in order to ensure that you have delivered your task in a satisfying manner. It will leave both you and your client happy with the job that you have finished.
Respect deadlines
Regardless of your client, respecting deadlines is very important. Not doing so can reflect badly on your part and it can also have negative consequences such as: not being paid the full amount or the client never working with you again.
Knowing who your client is represents a key aspect in any type of business, regardless of whether it is freelance or not. You should take into account the above mentioned elements as they can take the relationship with your client to the next level. These little things make you get higher paid jobs and long lasting relationships with clients. Here is an other article that you might find useful.
