SWOT analysis of working from home: Threats

work from home has its own threats
Scary Pumpkin!creative commons licensed ( BY ) flickr photo shared by peddhapati

Going from an office job to working from home as a freelance writer can sometimes threaten your already established career.

Content writing is a very cool profession that will let you work from home. At the same time, establishing yourself as a freelance entrepreneur can change your approach to writing entirely. Therefore, it’s important to analyze the threats this shift can bring to your career and your writing. The more you know about the threats of a freelance writing career, the better able you will be to protect yourself against them.

  1. The Internet and Its Many Distractions

If you can just get down to business without getting distracted by the technical side of things then this isn’t a threat for people like you. But if you’re easily distracted by new information (which leads to more new information, which leads to still more new information…) working as a freelancer can be a bit tricky. Since there will be no one hounding you to get back to work, you’re free to follow links all day – and then scramble to meet your deadline at the very end. To avoid this, make sure you come up with a method to keep yourself focused and on track.

  1. Society as a Threat to the Entrepreneurial Content Writer

One major fear people have about becoming a freelance content writer is the fear of society and its lack of respect for the profession. Because this kind of work is usually done from home, many people think of it as more of a hobby than a respectable career. For many of us, working in a field that lacks “respectability” can be very hard, as there’s a lot of pressure from society to have a “normal” career. It can make Christmas dinner with you relatives or parties full of strangers pretty awkward if they don’t think of your work as a real job.

  1. Almost Everybody Wants to Work from Home

And this means that if you’re scrolling through an online freelance platform looking at jobs, then there are countless people eager to get exactly the same job. Of course, there are lots of people who are just bunglers hitting a keyboard, but there are also great writers out there, and you will need to stand out among them.

  1. SEO Writing is Constantly Changing

Keeping yourself up to date is crucial and will help you stay ahead of the game. Failing to do so, on the other hand, can be very detrimental to your feelance writing career. Many clients want content with SEO to make their websites stand out. If you can’t provide this, you will be passed over for someone who can. Luckily, the internet is awash with guides for SEO writing. Schedule yourself some time to familiarize yourself with the concept and its implementation.

  1. Some Clients Don’t Believe Content Writing is a Real Job

Like I mentioned when talking about society as a whole, you will find that some clients also think that online writing is just a hobby – and not worth paying much for. If you ask me, you just need to avoid this type of client. If they don’t respect you or your work and don’t pay you what you deserve for it, then do yourself a favour and find someone with whom you can build a lasting working relationship.

  1. Currency exchange

You always need to be aware of changes to currency rates. Because you work online, you will have clients from all over the world and it is better if you can charge them in their own currency, if that’s what they want. On the other hand, many clients and contractors use American dollars or Euros as for simplicity’s sake. If you’re charging in dollars or Euros, make sure you know what that translates to in your own currency and in your client’s.

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