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Marketing on Facebook in 2018

Social media sites are constantly looking to improve user experience, Facebook included. Mark Zuckerberg announced several changes to the Facebook News Feed Algorithm at the start of 2018, which may have an impact on social media marketers. Although the new algorithm could have a potential negative impact on marketers, there is a way around it, meaning there is no need to worry.

How the New Algorithm Works

Facebook now awards posts with the highest engagement. Posts with more reactions, comments and likes will be awarded with a better position on the news feed. This was of course intended to improve user experience, but it does mean that marketers could be hit if they don’t promote a good user experience themselves.

However, if you stop thinking like a ‘marketer’ and start thinking like an ‘influencer,’ these changes could actually benefit you. You have the opportunity to have your posts prioritised if you adjust well to the new system.

Connect with the Audience

The way to increase user engagement and thus receive highly-rated posts is to stop thinking like a business. Being a good social media marketer now means acting like an influencer and aligning with your target audience. To do this, you need to truly understand your target audience and then blend your content into that.

It is recommended to run a competitive analysis. Find out who your competitors are and look into what they do to run successful campaigns. If they are successful, mimic them in some way. If you can see flaws in their campaigns, give the audience what they want by adapting and improving it.

Knowing who your target audience is, is vital. This seems obvious, but it is a crucial step in any marketing process. Try creating buyer personas so that you can better cater to their values and opinions. When doing this, conduct sufficient research rather than guessing. Some analytics tools are available to help you find an accurate audience demographic. In social media marketing, you can even try out geo-targeting to target people in specific locations with your ads. This can help you post at ideal times, as well as help you target people who will be more interested in your services.

Finally, targeting a brand-aware audience is a good idea. Finding a ‘warm audience,’ – i.e., people that are familiar with your brand or services and will be receptive – is likely to gte better results. This does not necessarily mean existing clients, but people who have seen or heard of you and not actually engaged with your content.

Running Ads

Make sure that you vary your advertising content. Using a variety of media including images and videos is a good way to ensure that the audience doesn’t get bored of seeing your content.

You should also pay attention to frequency because people will get bored or irritable if they see your ad too often. Try to make sure your ad doesn’t appear more than five times to the same customer.

Finally, you should avoid engagement bait as much as possible. These posts will be penalised by Facebook’s new algorithm, meaning you should avoid ads that bait viewers into voting, reacting or sharing. These posts may even deter users because they seem like spam.

Final Thoughts

The Facebook algorithm introduced for 2018 is not actually a death sentence for marketers. If you adapt to the system through clever marketing techniques, you are sure to get a successful marketing campaign.

Spanish animal expressions to use in your Spanish phrases

Animals have been with us since the beginning of times. Our lives have always depended on animals in one way or another. We use animals for transportation, for food, for protection, and even for company. Much of our lives depend on our furry friends. This is why, today, in order to honor our little friends, I have decided to share with you a few animal expressions. You will see that some are more intuitive then others. So, let’s have some fun and learn some new expressions.

  1. Ser un/a gallina – to be a chicken

This expression literally means to be a chicken if we translate it word by word. Now, let’s think a bit. Do we have a similar expression in English? Well, there is this expression: to chicken out, which means to freak out. What exactly does ser un gallina mean? If you guessed to be a coward, then you are right. It is also quite intuitive as chicken get scared quite fast and run away when you get close to them.

  1. Estar como el perro y el gato – to be like cats and dogs

This expression is quite an easy one as there is an identical one in English. To be like cats and dogs or to fight like cats and dogs means to fight a lot. I guess no further explanation is needed for this one.

  1. Comer como un pajarito- to eat like a bird

Let’s think about this expression. How do birds eat? Have you ever seen a bird eat a lot? We are not talking about pelicans or vultures, but normal birds. They eat a few bites. After all, they do not have a big body, so they do not need all of those calories. So, if someone eats like a bird, then they do not eat a lot.

  1. Tener memoria de elefante- to have the memory of an elephant

Elephants are big, and so are their brains. It is said that they are the animals with the highest memory. So, if someone tells you “tienes memoria de elefante”, this means that he is complimenting you. He is saying that you remember everything, just like elephants do.

  1. Estar pez –“ to be a fish”

In English we have various sayings about fish. One of them is to have the memory of a fish. Another one is like a fish out of the water. Fish are known for their short memory. Having this in mind, what do you think the expression estar pez could mean? Well, it is actually the equivalent of like a fish out of the water, which means clueless.

As you can see, there are many animal idioms in Spanish that are quite similar to those in English and very helpful to add in your Spanish phrases. However, it is important to remember that not all expressions translate the same. It is better to always double check with the dictionary or a native Spanish speaker when you want to use a Spanish expression, otherwise you might end up making a fool out of yourself. With this in mind, I might come up with another list of Spanish expressions in a short while if you have enjoyed this one.

Tips for translating a book

If you have been translating as freelance for a while, you probably want some bigger gigs as well, such as translating a book. As opposed to translating a simple text, this task is more time consuming and it also requires more attention to details. As many of you are looking for guidance regarding this aspect, this article will come in handy. So, let’s get started. It is time to learn some tips and tricks for when translating a book.

The first thing that you have to do before you start translating a book is to ask yourself a number of questions that will make things easier. The first question that you have to ask is who is the target audience?

In addition, you will need to know whether the book is fiction or nonfiction. This is important, because the latter requires specific terminology that might not be easy to translate.

You also need to ask yourself whether you have experience in the field of the book. Have you done similar jobs in the past? In addition, you need to know whether you also need to do the editing and proofreading of the translation. In this case, extra attention is required.

In order to know the appropriate language style that you have to use, you need to first read the document at hand and identify both its style and register. In addition, the genre and target audience are again important. Why? Because you use certain words for people who are already familiar with the field, and you have to explain the terminology for people who are not.

Another useful tip that you should take into consideration is that you can gather some materials like other books that are similar to the one that you are translating, both in original and translated version, along with some dictionaries that have specific terminology.

After you have finished translating the text, you should reread it to make sure that it makes sense and that it is easy for the reader to understand it. It might sound like a waste of time, but it pays off.

Now you know a few more things about how you can improve your book translating tips. Maybe you have some more that I do not know of. If this is the case, then you should definitely share them with me as I am always eager to learn. In addition, if you want to learn more about writing and translating, do check out the other blog posts on these site. Who knows? You might even find the right thing to get you back on track, Give it a try, you might be surprised.

 

Add-ins to take your blog to the next level

You make your blog, and invest a lot of time and effort in making it look great, in capturing an audience. However, it does not seem enough. No matter how hard you try, you just do not seem to get it to that level that you have always wanted. Do not worry, you should not panic, because there is a solution to everything. Today, I am going to talk to you about some add-ins that will boost your blog, and maybe even to that place where you have always wanted it to be.

  1. Akismet

We all simply hate those spam comments that somehow keep on finding their way into our blog. No matter how hard you try or how popular your blog is, they keep showing up. If you want to gain 10000 followers on your blog, please follow this link. It is simply annoying. Just imagine having to delete those comments one by one. It is such a waste of time, and leaving them there will simply do no good to your blog. Luckily, this application helps you deal with the unwanted spam comments by eliminating them. The app eliminates the comments one by one, without you even having to come across them. Isn’t that simply great?

  1. Yoast SEO

Nowadays, writing blogs is no longer just about the content. You do not only write what you feel, what you want to tell the world. In order to be successful, you also need to optimize your blog for SEO. It is all about keywords and landing on the first Google search page, because let’s be honest, you must really be desperate if you go on page 2 of Google results. So what is the role of this add in? How does it optimize your blog? Well, it guides you every step along the way with optimizing your content correctly.

  1. Regenerate Thumbnails

One thing that is really unpleasant is blurry images. No one likes to see unclear images. I mean, back in the 2000s, when we used to have those 1mp cameras, it was acceptable. Now, with the development of technology, is no longer ok. So, just imagine that you are trying to make your blog look a bit fancier by adding a theme to it. However, after making everything look fancier, you realize that the photos that you have on your blog are blurry. What should be done in this case? Can you keep both the blog pictures and the theme? Of course, with the help of this program Regenerate Thumbnails, you will have your media restored in no time.

  1. Simple Social Share

The more shared your content is, the more viewers you get. This is how it works. You want your readers to be able to quickly share your post without any hassle. You want to be able to click and share, instead of copying and pasting links from one place to another. This is why, this add in is going to be a great saver for your blog, and it will also make it easier for your content to reach new people. You know how all of those popular blogs have a button for social media sharing? Well, this add in will help you take your blog to the next level, by making the content more shareable.

  1. Scroll Triggered Box

Now that you know how to make your content easily shareable, let’s talk a bit about keeping your audience. Sometimes, if you post regularly on a certain day of the week, the frequent readers of your blog will check it out. However, if for some reason you forget to post a few weeks in a row, you might slowly lose your audience. The solution for this problem is a newsletter. If you want your readers to be notified when you post something new, creating a newsletter is the best option. This add in will let your readers subscribe to your newsletter, ensuring that all of your blog posts are read.

  1. Easy Facebook Like Box

If your blog happens to be linked to a Facebook page, then you have to get this add in. Just think about it. It is said that if you are not on Facebook, it is as if you do not exist. So, if your blog is not on Facebook, does it really exist? This is why, you should create a Facebook page for your blog, where people can be informed about your blogs as soon as you post them. Also, you can see how many people like your blogs, by making using this Easy Facebook Like Box add in.

There are of course, more add ins that you can use to amp up your blog. These are just a few of them. So, as you can see, there are many ways in which you can make your blog writing days easier. Just think about it. You no longer have to think a lot about all of that SEO drama, when you can simply add a plug in to your blog. The same happens with the social media presence. Nowadays, it is all a matter of word of the mouth advertising. One share leads to another, and a few shares later, you are viral. This is why you just might need that social media share button.

As you can see, there are so many options. Some add ins even show you the number of visitors that you have had that day, and even their nationalities. Others might even generate automatic answers to FAQ. Others are robots that are used as chatboxes. It all depends on the type of blog that you have, and what you want to do with it.

If you want to learn more about blogging, and other programs that help you improve your blog, just take a look at the page of resources for writers. Some might even surprise you, in a good way.

Repurposing Content: How to Get the Most Out of Your Posts

Content creators know all too well how much energy it takes to churn out content frequently. A lot of blood, sweat and tears goes into every photograph, every article, every piece of work you put out there. So after you hit that post button, what happens? Your content is out there on the web, but surely you want to make the absolute most of it?

Repurposing content refers to re-using the same ideas and content you have already produced, but in a different format. Not only does this allow you to milk your content, but it also means that you might reach a wider audience that prefer their content in a different format to what you would usually post.

When it comes to repurposing content, it’s a good idea to use your most popular and best-performing posts. Once you have that figured out, you have to decide how to re-package it.

Read on to find out our five ideas for repurposing your content.

1. Turn blog posts into podcasts

Podcasts are proving to be a very popular way of ingesting information online. Busy people can simply stick a podcast on their speakers on the way to work, or listen to it while they fall asleep. It’s a great way of reaching people.

If you don’t have a podcast, it’s pretty easy to set one up. Once you have some recording equipment, simply read your blog posts aloud and then post them online. Then, you can even embed the podcast in your blog post to offer your subscribers a new way to access your content.

2. Combine your best posts into a round-up

At the end of every month or so, try creating a little listicle (that is, a list article) to throw your content right back at your readers. You could also create a round-up based on a particular theme.

This could give your content a new lease on life or even make readers aware of content they had previously missed.

3. Combine newsletters into a blog post

Spend a lot of time sending out e-mail newsletters? Well, now you can repurpose them! Similar to creating a round-up, try combining similar newsletters into a blog post. That way, readers that don’t subscribe to your mailing list also have access to all your content. Of course, you should leave a time delay between the newsletters and the post to ensure that subscribers get exclusive access.

4. Turn quotes or statistics into infographics

Internet users love infographics and images. BuzzSumo found that articles with an image every 75-100 words had the most shares, so you should definitely be paying attention to aesthetics.

Use free image creation tools like canva to create infographics for your statistics. You can post these to Twitter and Instagram with links to your blog posts, too.

5. Turn videos into blog posts (or vice versa)

If you’ve spent time creating a video, you can embed it right there in a blog post to help demonstrate your point. Furthermore, you can transcript the video and make a whole blog post out of it!

Or, if you’ve expended energy writing a blog post, turn it into a script, film it as a video and post it on YouTube!

6. Rewrite it in other language

Typically you start your website in English and after some time you decide to have a Spanish version of your site. 

When doing most of people just get it translated, but in many cases it could be more useful for readers if instead of translate it, you ask your Spanish copywriter to use the content as inspiration. This way, the writer has more freedom than doing a translation, can add value from his own experience and can adapt the text to the audience. Yes I know that good translations should include localization and adapt the text to the audience, but let’s face it, something written by a native don’t need to be adapted, because it is created adapted.

Final thoughts

There are endless ways to repurpose your content, with the above ideas being just a few prompts. As you can see, you just need a little creative streak and you’ll be able to repurpose all your content with ease.

There’s no need to waste your energy, just get innovative!

Perks of Being a Freelancer

Freelancing seems to be a current trend for content creators everywhere. But why are so many people converting to freelance? There are actually a lot of perks when it comes to being a stay-at-home freelancer, despite the sometimes-heavy workload and deadline pressure that puts some people off making the leap into the world of content creation. Below are some advantages of this career path that might make you rethink.

Independence

The big one here is the massive surge of independence that you earn as a freelancer. Everybody has experienced that awful boss at a job somewhere down the line. Being bossed around all the time and told what to do is never the best thing for your self-esteem. Becoming a freelancer is a quick fix to this issue. Of course, when working with clients you still have to negotiate and comply to the client’s needs, but since it is a self-employed line of work, you have the option of declining work that doesn’t interest you and focusing solely on tasks that you deem important or fun.

A little more freedom is always desirable, particularly if it allows you to do work without it feeling like too much of a chore.

Spare Time

Deadlines are a huge part of freelancing, but if you are the kind of person that’s good with time management, then you might find yourself with a little more extra time. If you can properly juggle all your deadlines and figure out the most productive times to do work, you can set aside some additional “you” time. Whether its spending time with your loved ones, indulging in a little retail therapy, or just taking time out to get other things done, having the freedom to allocate yourself some free time is utterly ideal.

A Tailor-Made Job

As a freelance writer, there is a number of options to explore when looking for work. Some people prefer to strike up a relationship with a long-term client, working together over an extended period of time to get a lot of content out there. Others prefer one-off projects and short-term work. The best part about freelancing is that it’s totally up to you when choosing a job.

Furthermore, you can undertake more or less work depending on your schedule, and therefore choose your own hours and project-time. It’s also the perfect option for people who like to change things up a bit sometimes.

Transferrable Skills

Being a freelancer takes a lot of skill and ability. Over the course of your career, you can learn a lot of skills that are useful in other areas of work, or even just generally helpful tools in life. These include organisation, time management, motivation, dedication, and of course you get to hone your writing talents.

There are numerous benefits to freelancing, which is probably why this career path is taking off for many online content creators. To summarise, freelancing is a flexible, freeing, independent and skilful line of work.

What’s not to love?

Well you can take a look to the threats I identified when did my SWOT about working from home.

 

How to learn Spanish vocabulary with movies

The more you surround yourself with a language, the more you immerse yourself in it, the faster you get to learn it. If you do not get the chance to learn Spanish by living for a period of time in Spain or in Latin America, or even by living with a native, you still have a chance of perfecting your skills.

I, for a fact have many friends that learned English by watching cartoons. They use simple words that are easy to understand and to remember. If you are a beginner in learning Spanish, then watching some cartoons, and some shows for children might just be what you need in order to amp up your Spanish game. In addition, the best part about watching cartoons is that the language is correctly used, without slang, and without errors. Also, the characters speak clearly, so you will be able to understand them.

Another tip that I can give you is to first watch with subtitles in your own language. At first, it might be difficult to understand words in a new language. With Spanish, it might be a bit easier if your native language is of Latin origin. However, until you reach a vocabulary level where you can hold a basic conversation, it is better to use subtitles in Spanish language. Also, you can write down some of the new words that you learn.

This way, you will also learn how to spell the words that you hear. It does not really matter whether you understand everything that the characters say. The important thing is that you improve your vocabulary. Do not forget the fact that you can always watch the movie again if you missed a part, so do not panic if you do not get everything.

Something else that you can do is to find some movies in Spanglish. This means, that they are a combination of English and Spanish. In this way, you will not feel frustrated that you do not understand everything that the characters say. You get to learn Spanish, while enjoying the movie too. One popular TV series that you can see is Narcos. You can also try to give the movie Spanglish a go. You might find yourself learning more vocabulary than you know.

Finally, you can try to learn more vocabulary by watching a Tv series or even a Spanish soap opera. After all, there are many cases of people who have learned Spanish by watching soap operas. You might even find the drama funny. I am 100% sure that you already know some of the famous lines such as “ Estoy embarazada de tu hijo” or “ Díos mío”. In addition, most of the words repeat themselves quite often, so it would be easier to memorize them.

Now that you know that watching movies can be a great way to learn Spanish vocabulary, all that is left to do is to go check them out. Some might even become your favorites.

Brainstorming tools for content writing

Writing does not always come easy. Sometimes, no matter how hard we try, ideas do not come our way. Other times, we have an idea, but also have a hard time developing it. This is where some tools would come in handy, right? Well, for this reason we have today’s post. I decided to take a look at brainstorming tools for content writing and mind mapping.

*This post was updated 12th October 2018.

We all know that brainstorming is a process in which we gather ideas, but what exactly is mind mapping? You see, in a map, everything seems connected in a way or another. In a similar manner, mind mapping is a process that uses diagrams in order to connect your ideas. Basically, you first brainstorm, and then you start mapping the ideas.

Now that you know what these two processes mean, let’s take a look at some of the programs that help us with them.

  1. Mindmeister

This program is used for ease collaboration for the processes of both mind mapping and brainstorming. In addition, its interface is both intuitive, and easy to use. The main advantage of this application is that you can collaborate live, talk about what you want to modify over the live chat, share your ideas, and many more.

You have access to your projects both online and offline, through your mobile phone. In addition, your data is safely stored with data encryption along with daily monitoring. Also, this program is cloud based, which means that you do not have to install any additional software or have to worry about any upgrades.

Price: Personal accounts from $ 4.99/ month, business accounts $ 14.99

  1. SpiderScribe

This online program is used both for mind mapping and brainstorming that makes your job easier by letting you organize your idea with the help of notes that you can connect, files, and also calendar events in the form of freeform maps. In addition, you can create both private and public maps, along with collaborating with others, given the fact that your maps are stored in the cloud, which means that they can be accessed from any place.

You have the possibility to mix many types of media in order to make a stencil, and each of these stencils can be customized by altering the colors, the fonts, size, and even formats. In addition, you can use these mind maps on your website, which is a plus.

Price:  Free for personal accounts, Pro accounts at $ 5/ month, business accounts $ 25/ month

  1. XMind

This program is an excellent open source tool that is used for mind mapping. Among the things that you can do on this app are: to clarify your thinking, manage complex information, but also organize and brainstorm. In addition, it lets you both gather ideas and craft them in a logical form, which enables you to identify critical information, relationships, and even priorities and trends.

A great aspect of XMind is that it gives you the opportunity to have a seamless collaboration, by letting you export your mind map in a multitude of formats, such as PDF, TXT, HTML, PNG, JPEG and not only. In addition to enabling you to make a mind maps, XMiind offers you tree, logic, and also fishbone charts. It also has, a built in spell checker, and even lets you take audio notes.

Price: The account prices from free to $79/ year.

  1. Coggle

This program gives you the chance to collaborate with other people.  In addition to dragging and dropping images onto your diagrams, you can also view what changes you have made and keep track of them. In addition, you can change the colors of each project that you make.

A positive aspect of this program is that it gives you the opportunity to export your projects both in PDF and PNG format, and even create private links. In addition, you can share your mind maps on social media, and also add clickable links. The program also works on mobile devices.

Price: Free

  1. Text2MindMaps

This program is a useful tool for organizing your thoughts. In addition, it is easy to use. All you have to do is to type some text in the indicated area, and then you can use the tab key if you want to indent text lines. Then, you click the Draw Mind Map button, and it evolves.

Each line of text represents a separate node in your mind map. In addition, you have many options to style the mind map for your requirements and taste. You can also use various keyboard shortcuts, and every map can be exported in either PDF and image format, and you can even email it.

Price:  Free

  1. Bubbu.us

This program is a great online brainstorming and mind mapping tool. In order to start a tree, all you have to do is to type a central topic. After that, you can write another idea either at the same level or as a sub-level. You can either move the bubbles around manually or the program will reposition itself automatically.

The tree can be customized in order to suit your style, and you can do this by changing the color and size. In addition, the program has an auto save feature, which is extremely useful, and you can also share your project either as a read only file or allow other people to edit it. In order to work on the same tree, other people need to have a Bubbl.us account.

Price: Free

  1. GroupMap

This program makes team activities easier, by providing a unique platform in which you can build a mind map, using any parameters that you want. In addition, you can either select a map or create your own.

Each person can add their contribution to the brainstorm, and then they can vote and comment, making this process both open and efficient.

Price: The accounts on this website range from free to up to $ 100/ month if you want a professional account.

8. Ideaboardz

This is an excellent tool that is web-based. It lets you create a virtual board in which you can invite other people to work on it. You can make sections for the various things that you want to brainstorm for. Let´s think for example that you want to plan a party: you can make a section for ideas of places, for food and drinks, and let´s say music. After that, anybody can add their sticky notes with their ideas.

In addition, this brainstorming tool comes with a vote function. This means that participants can give a thumbs up when they support an idea. You can then use a keyword to filter ideas, and even sort them from the ones with the highest number of votes to the ones that do not have any votes. You can get creative. Oh. I think that I forgot to mention the fact that it is completely free.

9. Realtime Board

This brainstorming tool is like a whiteboard space that uses sticky notes. You can either use a blank sheet to start from or choose to go for a premade template in order for you to make an outline of what you want to do.  In addition, you can import files, pictures, and even documents from your Google Drive, or choose to upload them from your PC. After that, you can export the file as a presentation.

This brainstorming tool is basically free. However, there is also a premium version for $40 per month, that has many more features than the basic one. The free version allows three people to work on the presentation, and it gives you the possibility to create up to 3 boards. However, the presentation can be seen by an unlimited number of guests.

10. Freeplane

This program is great for both managing knowledge and mind mapping. The software includes many different structuring tools that are great for brainstorming your ideas. You do not have to connect your ideas, just type them in. After that, you have the possibility to use different lines and pictograms in order to organize them. In addition, you can use filters if you want to see something specific, or simply to sort out the ideas.

There are many tutorials for using this awesome brainstorming tool, and it has many other features that can help you, such as dealing with scripts, and the best part about it is that it will not cost you a thing, because it is free.

11. 750 Words

An excellent way of brainstorming is by writing down everything that comes through your mind. It does not matter whether the ideas are complete or whether what you are writing makes any sense at all. It is like a place where you write whatever comes to mind. You do not need to add tags, or update your status, and the best part is that everything that you write is private.

I guess that you are probably wondering about why the name of this tool is 750 words (approximately three pages). In addition, this tool is kind of like a game, which makes it even more fun. You get points for writing, for reaching 750 words, and even for writing consistently. Also, you get to see statistics for the time you spent writing, and even what themes you mostly write about.

12. Blog Topic Generator

It sometimes just happens that you already know what you want to write about, however, you are simply stuck when it comes to generating a title, or knowing where to start. This blog topic generator might just be the tool that you need to get you out of your writer´s block.

All that you need to do is to type three keywords, and this tool will simply give you five possible themes or topics for your post. And if it so happens that you are not happy with the options that you are given, you can always try again, and you will be given five more options.

13.Twinword Writer

You know when you are writing and writing and suddenly you get stuck. You think about that word, but it simply does not come to mind. You try searching on Google for a synonym, but you just end up getting frustrated.

The best part about this tool is that if you ever get stuck on a word, it will send it.  Twinword Writer analyzes the context of what you are writing, and then a box simply pops up and it gives you some alternatives that you can use.

It is quite annoying when you simply run out of ideas. Maybe you do not know where to start from, like what title your post should have. Other times, you might just think of a word and forget what it was. There are solutions for every type of writer’s block. Luckily, you can find most of them in this blog post.

Now you know, whenever you are stuck trying to see what word comes next or where to start, you can always come back to this article. It can be your little helper that can save you in moments of need. Just save the link and always come back whenever you need it.

Oh, and if you ever just want some help with you Spanish content writing needs, I am here to help you.

How to gain more viewers on your blog

When you are writing a blog, you usually do it so that you can share your experience and your knowledge with more people. This is one of the reasons why you opt for writing online as opposed to writing in your journal. If however, you want to make a living out of writing a blog, then one thing that you will definitely need is your viewers. The more readers you have, the more views you will get and thus, a higher income. Below are some of the tips that you should take into account in order for your blog to gain more viewers.

  1. Write engaging content

This is one of the hardest ways of getting viewers, but is also the most rewarding. If you have a bit of trust in yourself, your blog will get noticed. You could write about your passions, your beliefs, your experiences, maybe some events that have changed you. Give your reader something to come back for every time. Write things that will grab their attention in a good way and you will surely win them.

  1. Make your posts something people can relate to

When you write a text and want people to read it, it is really important to be yourself. Readers want to find something that they can relate to, things that they can apply to their daily lives. If people find the stories that you tell similar to what they are going through, they will continue to read. For example you can write about how you became passionate about writing. Maybe it was after a life changing experience or maybe it was something that you have done all of your life. It might inspire people to do the same and they might share the article with their friends and this way your network of readers will expand.

  1. Know who your readers are

It is really important to know who your main audience is when you write your blog. You can adapt your posts to what they like and even respond to their requests. For example, people want to learn some tips on how to improve their writing and they might leave a comment requesting a post about it. Remember, that your readers keep your blog alive and their opinions are really important if you want to use your blog as a source of a viable income.

  1. Communicate with your readers

This is more or less related to tip number three. It is really important to have a comment section on your blog and always respond to your readers’ comments. If you do not know what to say, a simple smiley face might do the trick, or a simple thank you. They want to know that their opinion is important to you and that is why you should not ignore it. Being open to your readers makes them trust you more and have that special connection with you.

  1. Spread the word

Sometimes, all you have to do to gain followers is to spread the word about your blog. You can share your posts on your social media accounts and also exchange links with other bloggers who have sites written on similar topics.

  1. Make a giveaway

You know how most sites, when they reach a certain number of followers, readers, subscribers usually have a giveaway? Well, this is actually quite a good strategy. How do you think it works? Just think about it for a minute. When bloggers have a giveaway, they usually put some conditions. You need to subscribe to their blog, like their most recent blog post and share the link to the blog or even tag a certain number of friends. If the blogger wants to simply give his or her latest book or a certain item, he can do so without you having to do all of these steps. Imagine that besides you, there are many more people who share the post and each share adds at least 2 or 3 more clicks to their site. So, just remember to make a giveaway to celebrate something and also gain viewers.

  1. Make collaborations

We are all best off if we collaborate. For example, you can either opt for collaborating with a brand (they can sponsor you in return for promoting their products or services) or you can collaborate with another blogger. You can try to guest post on his or her blog and get your blog noticed or simply get him or her to mention your blog in one of his or her posts. In return, you can do the same for them. Also, you can write posts together and feature them on both sites (no the same text in two sites, but two texts written by you two) and this way you can generate content and gain more viewers. Wouldn’t that simply be great?

Even if at first, starting a blog might not be so easy, with a bit of faith, you can succeed. The important thing is to never give up. The views will come, and, even if in the beginning you will have a small number of people who read your blog, the important thing is to not panic. Patience is key and you will see that time has a solution for everything.

Try out the tips listed above as they may come in very handy. Also, you can ask other bloggers about how they started out or how they gained viewers and maybe they can give you a helping hand. You never know where you can get your sources of viewers. It might just even be that post that becomes viral over night. One thing is certain, never give up. Even when you have viewers, it is important to keep posting and continue to keep in mind these tips, because as hard as it can be to gain readers, as easy it is to lose them.

Gender in Spanish language

In English, it is quite simple: the concept of gender in terms of nouns does not exist. A noun does not have a masculine or feminine designation. On the other hand, in Spanish, nouns do have genders, which often determines the spelling of other words in the sentence, such as articles, and adjectives.

Let’s take for example the definite article in relation with the gender of nouns in Spanish. In English, we use the word “the” as a definite article and its main role is to indicate a specific person or thing. In Spanish, however, there are 4 definite articles which translate into the word “the”.

We have the following:

            Singular     Plural

Masculine    el            los

Feminine     la           las

 Below are some examples in order for you to get an idea of the definite article and when we use it.

  1. El perro está durmiendo. ( = The dog is sleeping.)
  2. Los chicos juegan en el parque. (= The boys play in the park.)
  3. No he visto la nueva película. (= I have not seen the new movie.)
  4. He perdido las llaves de mi casa. (= I have lost the keys to my house.)

So, here comes another question. When do we use the definite article in the Spanish language? Below are some of the most frequent cases.

  1. With nouns that have either a general or an abstract sense:

Example: No me acuerdo mucho de mi infancia. (= I do not remember much about my childhood.)

  1. With nouns in a specific sense:

Example: La madre de Juan no le deja salir. (= Juan’s mother does not let him go out.)

  1. With names of languages

Example: No me gusta el francés. (= I do not like French.)

Exception: when the name of a language is situated after the verb hablar or after the prepositions de and en.

Examples: Ella no habla chino. (= She does not speak Chinese.)

    Me ha hablado de su nuevo profesor de inglés. (= Se has spoken to me about her new English teacher.)

   Ana le ha escrito una carta en alemán a su amiga. (= Ana has written a letter in German to her friend.)

  1. With last names

Example: Los Alonso no han venido a la reunión. (= The Alonsos have not come to the reunion.)

  1. With days of the week

Example: El lunes no va a ir al gimnasio. (= On Monday she is not going to go to the gym.)

  1. With dates

Example: Su aniversario es el cinco de julio. (= Their anniversary is the 5th of July.)

  1. With the hour of the day and other time expressions

Examples: Son las cinco y media. (= It is five thirty.)

No le deja salir por la noche. (= He is not allowed to go out at night.)

This is more or less what you have to know about the gender in Spanish in relation with the definite article. For other grammar issues, do not hesitate to look around this site. You might be amazed about what you will find.

If you want to practice your Spanish conversation or take Spanish classes online, do not hesitate to write me. I may be able to help you because I also teach Spanish to foreign speakers.